This program focuses on using emerging technologies and innovative approaches to create multiplatform journalistic content. Journalistic investigation is strengthened using the methodology design thinking and the use of advanced tools for data verification and dissemination. At the same time, innovative administrative strategies and processes are being undertaken to strengthen the journalistic ecosystem. Commitment and ethical conduct in the practice of journalism are highlighted.
This master's program is distinguished by the collaborative work between academia and media companies, offering students a collaborative internship in a media outlet in person.
Curriculum
The MAC with a specialty in Journalism and Innovation of Sagrado It is the only offering of its kind in Puerto Rico, as it includes in the curriculum the requirement that every student complete a journalistic internship by joining the staff of a news outlet or participate in a project to generate content from the University on an assigned topic with the mentoring of a communications professional.
- New technologies
- Content development for digital media
- Ethical and legal aspects of journalism
- Management of traditional and digital media
- online research
- Effective communication on digital channels
Duration and modality
The Journalism and Innovation master's program is designed to be completed in four quarters of study. All courses are offered in a hybrid format.
Credits
- Total courses: 7
- Total workshops: 3
- Credits: 3 per course, 1 per workshop and 6 credits for the final project
- Total credits: 27 credits
Sequence of courses
Skills acquired
The student will develop the following skills and knowledge:
- You will understand the local and international panorama of digital media in society
- Critically analyze the scope and effect of the media (traditional and digital) and the impact that misinformation has on the audience (fake news and deep fakes).
- You will have technological fluency to enter the media, functional knowledge of data journalism
- You will know and interpret scientific and academic studies
- Will manage crowdsourcing processes.
- You will design and create content for multiple platforms through research, creativity and the use of emerging technologies to generate news with information that transcends the selected medium and directly impacts society.
- You will identify current work modalities and routines (workflows) in traditional and emerging media and innovation models in both procedures and content.
- You will measure the results of a digital campaign through data interpretation to increase return on investment.
- You will learn about the ethical and legal aspects of data collection and publication, the integrity of the people investigated, and transparency at every step of the journalistic process.
- You will learn theory and practice in the areas of traditional and emerging media management, as well as strategies for being a change agent and managing change management.
Looking to the future
Upon completion of the program, graduates will be able to work as:
- Content Manager
- Digital Media Manager
- Content Strategist
- Digital Media Editor
- Reporter for digital or traditional media
- Content creator for news media, advertising agencies, government agencies or private companies
- Press Officer
- Blogger
- Freelance journalist
Are you interested in doing a Master's in Journalism and Innovation?
Applying is a quick and easy process. All you need is:
- Bachelor's degree from an accredited university
- 2.75 or more average
- Updated resume
