Currently, tourism is one of the industries with the greatest potential for diversification in Puerto Rico. This sector encompasses a range of activities related to lodging, transportation, gastronomy, complementary services, and cultural experiences. By enrolling in the Experience Design: Tourism and Events program, you will learn about tourism markets and the development of products and services that meet the needs and expectations of diverse audiences. The program emphasizes event and experience production as an area of employment and entrepreneurial opportunity. Furthermore, you will have the opportunity to understand and integrate various skills that foster the growth of the tourism ecosystem in Puerto Rico and the experiences that make us an attractive destination for visitors.
Examples of Course Content
- Visitor Economy Overview
- Event Production
- Design and Development of Experiences
- Innovation and Digital Experience
- Brand Image and Destination Management
You will have the option to select courses related to your areas of interest, such as hotel management, cultural, sports, adventure and ecological tourism, among others.
Program Experiences
- You will have internship experience in a variety of recognized companies
- The student association is very active in the development of curricular activities and in participating in events of important producers and artists.
- The program has collaboration agreements with several companies that recruit students for internships or paid jobs within the tourism ecosystem in and outside of Puerto Rico.